Lazada Sponsored Solutions: Find the Right Tools for Your Business Goals

Find the Right Campaign Solutions for Your Business Goals
Every business has different goals – and the key to campaign success is choosing the right solution for the outcome you want.

With Lazada Sponsored Solutions, there’s no need for a one-size-fits-all approach. Whether your goal is to grow visibility, scale traffic, or drive sales efficiently, there’s a tailored solution for you.

Here’s a quick guide to help you choose:

• Sponsored Max
Reach more shoppers with platform-wide campaign. Sponsored Max uses Lazada’s latest AI technology to optimize performance across all key placements. Choose Store-level to promote your entire shop or Product-level to highlight top products.

• Sponsored Discovery
Drive visibility where it matters most. This product-based campaign places your items in Lazada’s search results, product detail pages, and recommendation sections – directly in front of shoppers with strong intent.

• Sponsored Affiliate
Expand your reach beyond Lazada through Lazada’s partner network. Work with trusted partners to attract high-intent traffic – and only pay when shoppers convert.

No matter which solution you start with, all campaigns are easily managed from your Seller Center dashboard.

    • Set your daily budget
    • Monitor real-time performance
    • Optimize anytime with full transparency

Choosing the right solution makes all the difference.

Start with the one that best fits your current goal – and scale up as your business grows.

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