Find the Right Campaign Solutions for Your Business Goals
Every business has different goals – and the key to campaign success is choosing the right solution for the outcome you want.
With Lazada Sponsored Solutions, there’s no need for a one-size-fits-all approach. Whether your goal is to grow visibility, scale traffic, or drive sales efficiently, there’s a tailored solution for you.
Here’s a quick guide to help you choose:
• Sponsored Max
Reach more shoppers with platform-wide campaign. Sponsored Max uses Lazada’s latest AI technology to optimize performance across all key placements. Choose Store-level to promote your entire shop or Product-level to highlight top products.
• Sponsored Discovery
Drive visibility where it matters most. This product-based campaign places your items in Lazada’s search results, product detail pages, and recommendation sections – directly in front of shoppers with strong intent.
• Sponsored Affiliate
Expand your reach beyond Lazada through Lazada’s partner network. Work with trusted partners to attract high-intent traffic – and only pay when shoppers convert.
No matter which solution you start with, all campaigns are easily managed from your Seller Center dashboard.
- Set your daily budget
- Monitor real-time performance
- Optimize anytime with full transparency
Choosing the right solution makes all the difference.
Start with the one that best fits your current goal – and scale up as your business grows.
