Auto Budget
Keep your high-performing campaigns running smoothly and prevent them from stopping due to budget limits
Features & Benefits
How Auto Budget Increase Solves Your Needs
- Smart Automation: Automatically increases the budget for high-performing campaigns when they run out of budget
- Customizable Settings: Adjust budget increments and daily limits to suit your needs
- Comprehensive Coverage: Supports Sponsored Max, Discovery, and New Product Launcher campaigns
- Real-Time Impact: Instant updates to keep your campaigns running seamlessly
Tips for Success
Auto Budget Increase is highly recommended before a Mega Campaign because there are more high-performance campaigns. This function can better help high-quality campaigns continue to be delivered, eliminating the need for frequent budget adjustments during the Mega period.
How to Set Up Auto Budget
Step 1: Login to Lazada Seller Center
Step 2: Click Sponsored Solutions > On-Platform Solutions
Step 3: Find “Account Balance,” and click on “Auto Budget Increase”
Step 4: Toggle ON, and set increment range (1-300) with daily cap (1-5) Enable the campaign and configure next-day reset
Step 5: Click confirm
