Lazada Seller Center App Upgrade: New! On-Platform Solutions Features – November 2025

New enhancements to On-Platform Solutions on the Lazada Seller Center Mobile App are rolling out from November 20 to help you manage campaigns and balance more efficiently

What’s New:
1. Upgraded Top-Up Features on Account Balance

2. Sponsored Max Upgrade
2.1 Sponsored Max – Store now supports product exclusion, up to 200 products (30 per time)

Reminders:
• Products promoted in Sponsored Max–Store cannot run simultaneously in Sponsored Discovery – Automated Campaign. If a product is active in Sponsored Discovery Campaign, it will be paused automatically once boosted in Sponsored Max – Store
• You can exclude up to 30 products per action, with a maximum total of 200 excluded products.

2.2 Sponsored Max Campaign Status Updates: learning phase, ongoing, out of budget/balance, and more

Country
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Malaysia
Philippines
Singapore

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