A. Here are some tips on how to select products with the highest potential: 1. Best-selling products Your best-selling products can get more sales by getting more traffic. 2. Competitively-priced products Pricing is a key decision point for shoppers – products with competitive pricing and discounts are more attractive for shoppers to click on. 3….
It uses machine learning to pick high-performing products automatically.
You manually choose which products to promote (up to 50 per campaign, max 100 in total).
In principle, always select top searched products, trending products, and hero products (i.e. products that are top selling historically with excellent product ratings and reviews). Selecting products with great deals (e.g. competitive pricing, Free Shipping, vouchers, and more) will increase the likelihood for your promoted products to convert.
You can select up to 100 products for each campaign. We recommend setting up campaigns based on focus Category (e.g. skincare, hair care, make up, etc.). Always include as many promoted products in each campaign, including your Hero Products (i.e. the products that historically drove high store GMV with excellent buyers’ ratings and reviews). More…
You can review the Promoted Products performance in the Reports & Insights – Data Insights – Sponsored Discovery – Promoted Products section.
