Sponsored Affiliate Success Story: How JOURNAL BOUTIQUE Turned a Viral Product into Massive Success with Lazada’s Sponsored Affiliate Program

Objective 📊:

JOURNAL BOUTIQUE is a premium Thai fragrance brand that creates perfumes inspired by culture. Their breakthrough came with the launch of their “Body Oil” and this quickly became viral by word-of-mouth and authentic user review.

Rather than letting this viral moment fade naturally, they made the strategic decision to amplify their organic success through Lazada’s Sponsored Affiliate program to transform traffic from their viral moment into long-term growth.

Approach🏆:

Sponsored Affiliate’s strong key features enabled JOURNAL BOUTIQUE to rapidly gain product visibility and reach target customers through diverse ad placements across multiple channels.

Results 🎊:

🚩 Results on previous Mega Campaign (6.6 Campaign)

▪️ Sponsored Affiliate generated Over 700 Orders during the campaign period, significantly boosting overall store performance

▪️ Achieved 14x ROI, proving the program’s effectiveness as a high-return marketing investment

🌟 Seller Tips to Success with Sponsored Affiliate

•  they maximize Sponsored Affiliate performance through this critical factor

Set High Attractive Commission Rates: High and Competitive commissions rates motivate top affiliates to create quality content and dedicate more effort to driving sales.

These factors create a winning formula that transforms affiliate partnerships from simple transactions into powerful growth partnerships that deliver measurable results.