Find the Right Campaign Solutions for Your Business Goals
Every business has different goals – and the key to campaign success is choosing the right solution for the outcome you want.
With Lazada Sponsored Solutions, there’s no need for a one-size-fits-all approach. Whether your goal is to grow visibility, scale traffic, or drive sales efficiently, there’s a tailored solution for you.
Here’s a quick guide to help you choose:
• Sponsored Max
Reach more shoppers with platform-wide campaign. Sponsored Max uses Lazada’s latest AI technology to optimize performance across all key placements. Choose Store-level to promote your entire shop or Product-level to highlight top products.
• Sponsored Discovery
Drive visibility where it matters most. This product-based campaign places your items in Lazada’s search results, product detail pages, and recommendation sections – directly in front of shoppers with strong intent.
• Sponsored Affiliate
Expand your reach beyond Lazada through Lazada’s partner network. Work with trusted partners to attract high-intent traffic – and only pay when shoppers convert.
No matter which solution you start with, all campaigns are easily managed from your Seller Center dashboard.
Choosing the right solution makes all the difference.
Start with the one that best fits your current goal – and scale up as your business grows.