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Share Introducing the New Sponsored Brand Boost (BETA), an on-platform solution under Sponsored Brand that leverages Lazada’s homepage and other premium placements to help sellers elevate brand awareness through engaging creatives across the platform. “Enhance brand visibility with premium placements and engaging creatives, leveraging exclusive insights into buyer segments.” Key Features of Sponsored Brand Boost:1….

Solution: Sponsored Display Share Maximize your Birthday Sales momentum with Mega Sales Accelerator (MSA). Stay active during the challenge period and get rewarded for boosting your product visibility. Create your MSA campaign, keep it active across the challenge window, and earn rebate vouchers to support your continued growth. How to Participate Step 1: Activate Mega…

Share 🎉 Maximize Your Sales with Lazada Sponsored Solutions during Birthday Sale The Lazada Birthday Sale, one of Lazada’s biggest shopping moments of the year, gives sellers a powerful opportunity to engage shoppers, drive traffic, increase visibility, and boost sales for their stores and products. It is a key moment to connect with both new…

Share Unlock exclusive rewards! Complete both tiers and receive extra vouchers on your first Sponsored Max campaign with Guaranteed Order* How to Qualify Tier 1 – Start Here! Create your Sponsored Max – Store campaign before 31 March 2026 to receive an LSS voucher instantly, with no minimum spend requirement for CPC Solutions. Tier 2…

Share Understanding how your campaigns perform hour by hour is key to making timely optimizations. With Cumulative Hourly Data, your performance graphs now show how results build progressively across the day – giving you a clearer, more intuitive view of daily momentum at a glance. This enhanced view helps you track progress more easily, spot…

Share Campaign Details for Sponsored Max First Time Promotional Offer 1. Promotion Overview Lazada is offering eligible sellers a FREE LSS Voucher when they promote their store or products using Sponsored Max from 1 – 31 March 2026 (“Promotion Period”). 2. Eligibility CriteriaTo qualify for the LSS Voucher, sellers must: Use Sponsored Max – Store,…

Share Starting 30 January 2026, Sponsored Max will be fully rolled out with 4 feature enhancements designed to drive performance, protect returns, and deliver clearer insights. What’s New 1. Sponsored Max – Product: Now supports campaign-level creations Set up campaigns with up to 100 products per campaign using a shared budget and bidding type, enabling…

Share ROAS Protection is a protection mechanism for sellers using the Target ROAS bidding type in Sponsored Max, which protects a minimum level of ROAS. If eligible campaigns fail to meet the defined thresholds (subject to applicable criteria), Lazada will rebate part of the campaign spend to sellers in the form of LSS vouchers. *Target…

Share 1. What Is Rapid Boost? Rapid Boost is a growth acceleration feature for Sponsored Max – Store campaigns using target ROAS/ROI bidding. When enabled, the system automatically accelerates campaign performance by increasing traffic and exploring ROAS/ROI at up to 30% below the seller’s target. This allows campaigns to progress through the learning phase more…

Share Guaranteed Orders is a limited-time campaign designed to provide eligible sellers with increased confidence in their campaign performance. Guarantee BenefitReceive a 100% rebate in the form of an LSS voucher if your Sponsored Max – Store generates no orders within 7 consecutive days, as long as you meet all eligibility criteria. Eligibility Criteria1. Eligible…