Does the system have a suggested daily budget for sellers to set?
Yes, when promoting product, system will have a suggested amount for the daily budget.
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Will the system recommend keywords for me?
Yes. During the keyword selection process, our system will automatically suggest the most relevant keywords based on your product listing.
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Why can’t the daily budget be adjusted? Why does it sometimes show an internal error?
Sometimes you might see an error when changing your daily budget. This can happen if your campaign is still learning or syncing in the system. Try again later, or contact support if the issue persists.
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Who should use Manual Keyword Selection?
It is best suited for advanced users or sellers who want their products to appear at the top of search results for specific keywords. If you want more control over targeting and bidding, Manual Keyword Selection is a good choice.
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Why has my real-time spend exceeded the daily budget?
Sometimes your ad spend might go slightly over your daily budget during peak traffic times. Don’t worry — the system balances it over time to match your overall budget setting.
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What is Manual Keyword Selection in Sponsored Discovery?
Manual Keyword Selection allows you to choose specific keywords you want to bid on and set individual bid prices for each keyword. This gives you more control over where and how your promoted products appear in search results.
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Why is the final CPC higher than what I set?
Your CPC might go a bit above the max you set, especially during high-traffic periods or when your campaign is still learning. This helps ensure your products stay competitive.
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What is Auto Keyword Selection?
Auto Keyword Selection aims to optimize your keyword selection to increase buyer interest in visiting your Product and Store pages. Powered by Lazada’s machine learning system, Auto Keyword Selection predicts and selects keywords for you, which are expected to perform better based on your campaign objective (Traffic/Sales). Use Auto Keyword Selection if you want to…
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Where can we find best practices and analysis tools to evaluate Sponsored Max campaign performance?
Go to Campaign Manager to track your Sponsored Max performance. You’ll find tools to review sales, traffic, and product-level results. Use these insights to adjust your strategy and improve ROI.
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Which product should be selected to run a Sponsored Discovery campaign?
A. Here are some tips on how to select products with the highest potential: 1. Best-selling products Your best-selling products can get more sales by getting more traffic. 2. Competitively-priced products Pricing is a key decision point for shoppers – products with competitive pricing and discounts are more attractive for shoppers to click on. 3….